Are Marketing Clouds an Agency’s Friend or Foe?

Be it creative tools or social media platforms, digital agencies are constantly integrating new software solutions to stay at ahead of the competition. But a new type of cloud-powered software, dubbed the “marketing cloud,” has the potential to become both Continue reading Are Marketing Clouds an Agency’s Friend or Foe?

5 Fresh Ways to Optimize Your Marketing with Automation

Marketers give automation a bad reputation. As you look through your Facebook posts, you’ll notice dozens of articles about how automation doesn’t work or how it’s not helpful. Well, that’s not necessarily true. Marketing combined with automation offers an opportunity Continue reading 5 Fresh Ways to Optimize Your Marketing with Automation

Do These 5 Things Before Investing in Marketing Automation

Learning a new business process takes time and money. You have to train team members and select software that fits your budget. Right now, many companies are evaluating their options when it comes to marketing automation. The primary question being Continue reading Do These 5 Things Before Investing in Marketing Automation

Insights from Online Marketing Guru Neil Patel

Interested in tips about search engine optimization, digital marketing, and the future of the web? Namecheap recently had the opportunity to speak with online marketing guru Neil Patel about his online journey. He gave some insights into where he sees Continue reading Insights from Online Marketing Guru Neil Patel

7 Powerful Strategies to Fine-Tune Your Email Marketing

There’s a rumor spreading like wildfire in the marketing industry. People keep saying that email is dead. Some individuals believe it’s time to give up and to focus on other channels. Before you go delete your email list, you may Continue reading 7 Powerful Strategies to Fine-Tune Your Email Marketing